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Archive for the ‘Google Maps’ Category

Google Maps on iPhone–it’s best kept secret!

Saturday, April 9th, 2011

I was mucking around with Google Maps on my iPhone the other day and accidentally double clicked the little triangle in the bottom left and found a piece of functionality that I had no idea was there.  In effect it acts as a compass and moves the map round according to the direction you are facing.  This is really handy especially when you are on foot navigating around a city for example.

It reminded me of the scene from friends in London when Joey gets into the map.  See the screen shot below:

In the map

Earthware feature in this month’s Bing Maps newsletter

Friday, April 8th, 2011

We were delighted that this month we featured in the Bing Maps newsletter for a blog article we wrote regarding relative performance of mapping APIs (see below).

If you want to read our full blog article please click here.

Cool

If you can’t see the contents of this email, click here.

 

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DEVELOPER NEWS

Bing Maps Android SDK now available on Codeplex
InKnowledge has launched an open-source Bing™ Maps SDK for Android. Built using the latest Bing Maps AJAX Control 7.0, the Bing Maps Android SDK has all JavaScript wrapped with native Java calls. As a result, Android developers can use this control without having to know the JavaScript code.

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Events

MIX11
April 12-14, 2011
Las Vegas, NV

Where 2.0
April 19-21,2011
Santa Clara, CA

Spatial Business Intelligence Workshop with Bing Maps for Enterprise
May 9

Cologne

May 10
Munich

 

 

This new SDK now gives Android developers a choice in terms of map controls and provides greater flexibility as a result of having direct access to the code base. Read more here. Get the SDK.

Earthware updates performance tests to include AJAX 7.0
Microsoft partner Earthware recently tested the performance of AJAX Control 7.0 against the version 6.3 "core" control and version 6.3. The results
found that version 7.0 performed up to three times faster than version 6.3.

When it comes to web page load times, it’s hard to have too much performance. In addition, with the growth of mobile applications that use slower connections, tools like the AJAX Control 7.0 can help solve real-world problems.

For the tests, Earthware examined two key performance criteria: speed of download and speed of displaying information. For the first test, Earthware compared the time required to download those files needed to display a basic map. Download time is primarily affected by the size of the file downloaded to the client’s browser. Therefore, the smaller the file size, the quicker the map displays.

BingMaps03_Graph1

The second test compared the time required for each version to load and display different numbers of pushpins on a map. Because the results are greatly affected by the browser, Earthware tested three major released browsers.* These tests again show the speed of version 7.0, especially under heavier loads. For example, here are the results when using Windows® Internet Explorer® 8:

BingMaps03_Graph2

*Please note that when this analysis was done Internet Explorer 9 had not been fully released. Internet Explorer 9 has now been released and the AJAX 7.0 performance is excellent. We encourage you to download Internet Explorer 9 and try it for yourself.

For more detail on these results, see the Bing Community Blog or go directly to Earthware’s blog posts.

Real-time transit routing now available for more mobile users in more cities
Bing is the first search engine to offer real-time transit information. With this feature, now available on m.bing.com and through our iPhone app, commuters can access up-to-the-minute transit data.

We’ve just added coverage for Chicago and Los Angeles, to go with our existing coverage in Seattle, Boston, and San Francisco. To see a video on real-time transit in action, and to study all the features and screenshots, check out the Bing Mobile launch announcement.

Simplify pushpin groupings with client side clustering
A map can become quickly cluttered with hundreds, if not thousands, of location pushpins. This can become a problem if a user zooms out, making the map unreadable. Client side clustering
allows for "clustering on the fly" in JavaScript, rather than going back to the server to request more data. This option is significantly faster than server side clustering. It also cuts down on server requests, making the application more scalable.

BingMaps03_Clustering

Learn more about using client side clustering with the redesigned Bing Maps AJAX Control 7.0. The updated algorithms, both of which use grid-based clustering, have been optimized for performance and reuse. In fact, once a modular plug-in is created, it can be used again and again. Learn how to implement the modular plug-ins here.

Data hosting now available with Bing Maps
For maps customers building a locator and in need of data hosting, the Bing Maps developer portal now allows you to load locations, geocode, and publish for use with the Bing Maps API. Log on at the Bing Maps portal
to get started.

Recorded webcast showcases what’s new with Bing Maps
Bing Maps developers from Microsoft partners Earthware, OnTerra, and Infusion recently discussed the latest AJAX 7.0 development tips and tricks. During this fast-paced, 40-minute overview, Microsoft MVP (Most Valued Professional) panelists described how to evaluate and improve the performance of Bing-powered apps, how to work with large sets of pushpins, and also introduced a new tool for working with Microsoft® SQL Server® databases. The webcast aired on March 1, and is now available as a recording here
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BING MAPS APPS

Japan’s road to recovery illustrated by three new Map Apps
Three new Map Apps have gone live since the tragic events in Japan.

Bing Maps technology specialist Johannes Kebeck put together the "Road Status Japan" Map App that shows which roads in the area have been verified as being open to traffic, using data provided by Honda Motor Company. Go to bing.com/maps, click on "explore map apps," sort by newest, and click on the Road Status Japan tile.

BingMaps03_Japan

 

The Bing Maps team has published the "2011 Japan Earthquake" Map App that allows you to easily see aerial images of what the area looked like before the earthquake, and with one click compare it to imagery taken after the tragic events.

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Lastly, Chris Pietschmann created the "Earthquakes in Last 7 Days" Map App that shows the location and strength of the week’s earthquakes around the globe. The app collects data from the USGS feed of magnitude 2.5+ earthquakes during the past seven days.

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PARTNER SHOWCASE

Zimbio uses high-resolution Bing Maps to geotag where celebrities have visited
Zimbio
is an interactive magazine publisher with a focus on entertainment, style, current events, and a bevy of other pop culture topics. The Zimbio team has done an amazing job integrating its high-quality content (more than 4 million photos) with version 7 of the Bing Maps AJAX API.

BingMaps03_Zimbio

 

Zimbio’s latest feature, Celebrity Places, combines the accuracy and richness of Bing Maps with Zimbio’s high-resolution photography. Zimbio has a catalog of more than 10,000 geotagged celebrity photos in more than 1,000 cities. Fans can follow favorite celebrities as they travel from hot spot to hot spot. (To protect celebrity privacy, new photos are held for roughly 24 hours.) Zimbio readers can also follow the latest news and photos from other pop-culture events, like the San Diego Comic Convention or next World of Warcraft convention.

The visually interesting juxtaposition of Zimbio’s photography with Bing Maps Bird’s eye view was one the reasons Zimbio chose Bing Maps; another important reason was the load and display speed of AJAX Control 7.0.

BingMaps03_Zimbio2

CUSTOMER NEWS

Update to Bing venue maps: coverage of top malls
Bing Maps introduced mall directory maps in December, making it easier for shoppers to navigate shopping malls and retail stores. The mapping tool provides time-saving information on where to park and how best to plan a shopping excursion. We’ve
increased coverage and usability
. We now offer visitors the chance to access mall maps of nine of the ten largest malls (in square feet) in the United States. As of now we have completed 143 malls in more than 20 states and the list is growing all the time!

We’ve also made locating mall maps an easier venture. Now, when searching on Bing Maps for a mall or any business within that mall, visitors will immediately see either the clickable footprint of the mall or the fully detailed mall map. For most of our mall maps, visitors can locate parking, ATMs, entrances, as well as many other mall services.

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Until Next Month

On behalf of everyone on the Bing Maps team, thank you for being a valued subscriber. We invite you to explore everything that’s new with Bing Maps this month. Learn more and start building your own map experiences today! For regular updates and information visit www.microsoft.com/maps, the Bing Maps Blog, Facebook, and Twitter.

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5 ways to make your web mapping fly!

Monday, March 28th, 2011

map paper planeOver the past four years here at Earthware we have encountered a number of performance challenges when creating mapping applications on the web. We thought it might be helpful to bring together the 5 most common issues we’ve encountered, both when helping other developers or in some of our older mapping projects.

It’s unfair to call these mistakes, rather they are missed opportunities to make your mapping really fly. They are not exclusively focused on specific mapping API’s or web programming languages / frameworks so they should be applicable to the majority of web mapping applications with a little translation.

So in no particular order:

1. How accurate do you really need to be?

We often come across systems or code samples that both store, but more importantly transfer their position data (usually pairs of lat/lon) to very high levels of decimal places (often 13 or more decimal places). Did you know that 8 decimal places of accuracy is a real world value of 1.11 millimetre (at worst when on the equator). How many systems have you worked on that require you to map to 1.11 millimetre accuracy?

So assuming that for most of us meter accuracy is plenty enough we can reduce our values to only use 5 decimal places (1.11 metre accuracy). When transferring either points, or more importantly polygon data reducing your data from 13 to 5 decimal places is likely to decrease the amount of data you are transferring by at least half.

Typical speed improvement: 50%!

2. Load small, load often

Many mapping applications allow the user to drill into the detail of the data shown on the map. In the majority of cases the user does not require the full details of every single piece of data so why bother loading them all?

Typically in the mapping applications we encounter the initial view a user is presented with has a number of pushpins / polygons maybe with a text label and or an icon representing the ‘type’ of data shown (like a hotel, house, pipe etc). So the data we need to initially load for each point is a title, latitude, longitude, type and unique id. We don’t need to load all the description, photos, links or other data that will not be shown until the user clicks the icon/polygon.

At Earthware, the way we normally handle this is to have two services, one that returns the initial map data that matches our query, and one that returns the full details for a single selected entity. You can code your map so that it makes a call to the “full details” service when a user clicks a map entity and in our experience returning the data for a single entity is usually so quick the user doesn’t even notice the slight pause.

To see an example of this service architecture using asp.net and Bing Maps see http://bingmaps.codeplex.com/wikipage?title=Getting%20Started%20in%20Web%20Services&referringTitle=Home

Typical initial map load improvement: > 500%

3. Don’t repeat yourself

Often when helping developers improve their JavaScript map performance we come across an approach to loading the map data that we don’t recommend except in the most simplistic applications. That approach is to generate the JavaScript code on the web server that is used to create entities on the map and to pass this chunk of JavaScript back to the client and execute it there. For example, we see a service return the following JavaScript:

var pin = new Microsoft.Maps.Pushpin(52.011,-0.221, {text: '1'});
map.entities.push(pin);
pin = new Microsoft.Maps.Pushpin(53.011,-0.121, {text: '2'});
map.entities.push(pin);
pin = new Microsoft.Maps.Pushpin(51.011,-0.251, {text: '3'});
map.entities.push(pin);
pin = new Microsoft.Maps.Pushpin(50.011,-0.321, {text: '4'});
map.entities.push(pin);
pin = new Microsoft.Maps.Pushpin(54.011,-0.143, {text: '5'});
map.entities.push(pin);
pin = new Microsoft.Maps.Pushpin(55.011,-0.0123, {text: '6'});
map.entities.push(pin);

This approach seems to be popular with developers because it’s quick and simple to achieve. However, the downside is that you are constantly repeating the same long text phrases and transferring all these repeats to your user, thus slowing down their mapping experience to make it easier for you to code. This data could be sent in a simple data structure, like JSON, and with some simple code looped through and added to the map. The same data above in JSON would look like:

{points:{point:[{title:1,lat:52.021,lon:-0.211},
  {title:2,lat:53.011,lon:-0.121},
  {title:3,lat:51.011,lon:-0.251},
  {title:4,lat:50.011,lon:-0.321},
  {title:5,lat:54.011,lon:-0.143},
  {title:6,lat:55.011,lon:-0.0123}

]}}

To see an example of this data transfer architecture using Asp.net, JSON and Bing Maps see http://bingmaps.codeplex.com/wikipage?title=Getting%20Started%20in%20Web%20Services&referringTitle=Home

Typical map data load improvement: > 100%

4. Some data you just can’t load fast enough

As we have recently blogged the latest Bing Maps AJAX API is now even faster at showing pushpins on a map, but there is still a limit especially when you are working with older browsers. If your data consists of thousands of entities then it won’t take long before you either cannot transfer the data fast enough or the performance of your map is too slow.

So what can you do? Your users still need to be able to search all the data so you cannot just remove some. The most common solution to this problem is ‘clustering’ of map entities. This is where you group together nearby or overlapping entities and only show individual entities once the user has zoomed in. This can be achieved either using client side code (see http://rbrundritt.wordpress.com/2011/03/02/client-side-clustering-in-v7/) or on the server side before you transfer the data to the client (see http://www.viawindowslive.com/Articles/VirtualEarth/ClusteringVirtualEarthwithMSAJAXandC.aspx). The advantage of doing this on the server side is that you do not have to transfer the data for each individual entity but instead can just transfer the data required to show the ‘clustered’ entity.

There are other approaches to this problem including generating rasterised image tiles of your data and only showing interactive map elements once the user has zoomed in. This works just as well for pushpins as it does polygons. A good example of this ‘hybrid’ approach is the open source ajax map data connector project on codeplex: http://ajaxmapdataconnector.codeplex.com/

5. Transferring data as plain text is soooo slooowwwww

We have already discussed ways of optimising the data you send your clients (in 3.) above but that approach still ends up transmitting plain text data to your clients. There are much better binary formats you could transfer the data in that would massively reduce the size of your transfers.

The first and easiest of these is to use a compression format called Gzip that is seamlessly built into all modern web browsers and plugins (Flash and Silverlight). If on your web service you compress all your map data using Gzip your clients browser will be able to atomically decompress the data ready for you code to use without you having to change you client side code at all. Gzip compression is usually very simple to enable on your web service (see these links for apache, iis6 and iis7).

This approach doesn’t just apply to data transfer or mapping and (if you are not already) you should look at compressing other ‘static’ files like your JavaScript and css.

If you are using Silverlight to load data from WCF services then an even better solution is to use the built in binary http protocol.

There is usually a slight CPU cost to compressing the data but on a modern processor this is minimal and well worth the decrease in data transfer sizes.

Typical map data load improvement: > 50%

In Summary

Hopefully some or all of these issues might help you make a real, measurable difference to your applications performance and many of them are quick and simple to achieve. We would love to hear your real world performance improvements if you do use any of these tips so please feel free to share them in the comments section below.

AJAX Mapping APIs – Google Maps vs Bing Maps: UPDATE Pushpin Display Performance

Tuesday, February 22nd, 2011

In the last six months, both Bing Maps and Google Maps have released new versions of their AJAX map controls. In this blog article we will compare the performance of each platform when displaying an increasing number of pushpins.

As this test is greatly affected by the browser you are using, we are using the latest (at the time of testing), non-beta, version of each of the major browsers. We have tested Bing Maps version 7, Bing Maps version 6.3 and Google Maps 3 allowing us to compare both the progress of the Bing Maps platform and the Google Maps platform.

The test conducted recorded how long it takes to add 1, 10, 100, 500 and 1000 pushpins to the map. Whilst plotting 1,000 pushpins on the map is probably not a sensible idea from a usability point of view, it does help demonstrate how well each platform reacts under pressure.

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These charts clearly demonstrate that Bing Maps version 7 is a significant improvement in performance over its predecessor and in addition is also significantly faster than Google Maps version 3 when showing over 100 pushpins. It clearly demonstrates that irrespective of the browser, the performance order of the mapping platforms is consistent with Bing Maps version 7 outperforming the other versions in the test (and especially so in Chrome 5.0).

One aspect these test results do not demonstrate is the that we noticed that there is a considerable delay between the time the platform says that it takes to complete the task, and when the user actually sees pushpins appear on the map. Whilst this is true for Bing Maps it is considerably worse in Google Maps.

What do these results show?

Although the performance factor compared in this tests is not the only performance factor worthy of consideration (see our previous article on download size for another), these results are clearly indicative of relative performance. If performance is a key factor when choosing a mapping platform, these results would certainly indicate that the recent commitment by the Bing Maps development team to improve performance means that Bing Maps appears to lead the way in AJAX mapping platforms compared with Google Maps .

Try these tests for yourself

If you want to try the map data loading tests for yourself on your own machine the source code is available to download at http://mapperftests.codeplex.com

Tracking Santa in Google Earth

Friday, December 24th, 2010

We love this kind of thing but for today only you can track Santa delivering his presents in Google Earth. As I write at 13:15 GMT I can see him whizzing around Lae, Papua New Guinea and he is already up to 16.5 million presents delivered.

There are two major views to this implementation, the first being on landing at a destination you can see Santa whizzing around (see below):

Santa2

and the second is tracking Santa and his reindeers tracking across the sky in real time to his next destination (see below):

Santa1

 

Whilst at Earthware we try and avoid interactive mapping gimmicks, if there is a day when a gimmick can be allowed it has to be Christmas Day.  I am certainly going to go home and show this to my 3 and 4 year old children so they can get excited.

Well done to everyone involved in creating this fun Google Earth implementation and if you are still able to see it then you can view Santa’s journey at Norad Santa – track Santa delivering Christmas presents in Google Earth.

Mapping APIs – Google Maps vs Bing Maps: UPDATE API Download Sizes

Friday, December 10th, 2010

Almost a year ago we wrote an article about the download speeds and sizes of the competing map apis, as part of a series comparing the Ajax APIs for Google Maps and Bing maps, since then a lot has changed.

Google have updated their offering with the depreciation of Google Maps ver 2 and the continued development of Google Maps ver 3 focusing on smaller download sizes and support for mobile devices. Bing Maps meanwhile in the last 12 months have released one minor version (6.3) and one major version (7) of their map control.

So its time to see if things have changed since last time, when Google Maps took the crown for initial download size. We will be testing both the old versions of the APIs and the new versions to show what progress has been made by both companies.

Download Size

This test will just measure the download size of any javascript, image and css required to get a basic map loaded. It will ignore the map imagery itself as that can vary so much on different locations and is probably best left for another article.

image

As you can see some interesting things have happened in the last 10 months:

  1. Google Maps Ver 3 has grown considerably from our last test when it less than 50k. Now at 88kb as they have added more of the features originally missing from the first releases of ver 3.
  2. Bing Maps 6.3c “core” control is a great improvement on the full 6.3 clocking in at 76kb. Its also smaller than either of the Google Maps controls
  3. Bing Maps 7 has obviously had a complete rebuild as it now clocks in at 65kb, the smallest of any of the map controls, but at what price?

Digging a Little Deeper

The updated results are very interesting, but they do not really tell the whole story as all the new APIs have a few gotchas, and tricks up their sleeves.

Bing Maps 6.3 “core”

The new lite version of the Bing Maps 6.3 API is a great improvement for those looking for fast loading maps and it is now pretty comparable to Google Maps, however this comes at a cost. The core version can only be used for the most basic of pushpin maps and does not contain support for things like routing, geocoding or polygons (amongst other things). You can get a better idea of what exactly is supported here on MSDN.

Google Maps Ver 3

The new version of Google Maps, ver 3, also has a slightly misleading trick up its sleeve, but a very welcome one. The initial download size is one of the best of the fully featured API’s however it doesn’t tell the full story.

Google have very cleverly made their API modular allowing you to add one script reference but it to dynamically load other scripts if your code requires them. This means for a very simple ‘pushpin on a map’ example as we tested here very little code is required so the download is very small. However load a more complex example like this and quickly the javascript size grows to 471kb. If you have a complex map, requiring lots of functionality its very likely Google Maps ver 3 will get near to the size of the Bing Maps ver 3 download size.

So Google have come up with a great little trick for loading their map API for which they should be congratulated. Its the best of both worlds really, you get a nice fast loading map when your requirements are simple, and a slower experience when you need all the bells and whistles. Although you get a similar experience with the Bing Maps 6.3 and 6.3 core versions its no where near as clever or seamless to integrate.

Bing Maps 7

Similar to the previous 6.3 core control, the Bing Maps 7 control is also a little lite on features, for example there is no geocoding, routing, popup boxes and some controls are less feature rich than before for example the pushpin control no longer accepts html content.

There are some new features though including much better mobile support and multi-touch support for i0S devices.

Bing Maps 7 also seems to feature some kind of modular framework, although currently only splitting the control into 2 files. We hope to see the Bing team follow Google’s lead and add the missing features (that were in 6.3) into the ver 7 control using a modular on-demand approach especially for the map popup control.

Summing it all up

So both API’s have made some great improvements to their  initial download sizes. Bing have released a two great versions of their API and now hold the smallest download crown, and Google have implemented some clever loading on demand technology. We will leave it to you to decide if initial loading size is an issue for your application and there are certainly different choices to make depending on the functionality you require.

Come back soon to see our next article comparing the speed of the API’s at various common tasks.

Google Maps launch property listings – is this the beginning of the end of the property portals?

Friday, June 18th, 2010

Having your property listed on a online map has become an essential part of the property marketing process so its little surprise really that Google have joined the party launching their latest addition to Google Maps in the UK – property listings. Any property portal, estate agent or even individual seller/landlord can list their property as for sale or for rent to be displayed on the property maps when a search matches the properties specification.

Listing properties on the map is free (Google have funded the new functionality through advertising placed around the maps) and it is this fact has caused a lot of unrest with the UK’s major property portals such as RightMove, who provide a similar property listings maps but which agents have to pay to advertise on. However, other portals including Zoopla, Zoomf, and Property Pal have chosen to jump on board with this latest free online marketing tool and have formed partnerships with Google to list their properties on the maps. Many other independent estate agents have also taken advantage of the functionality with Google now saying that within 24 hours of the maps being live they have hundreds of thousands of properties listed.

Google's Property Listings Map

Home buyers and renters can use the maps search functionality, which can be turned on or off by selecting ‘properties’ found under the ‘more’ button at the top of the maps, to find properties to suit their needs. Users can search by city/locality by moving the map and zooming in, or by price range, type of property (detached, semi detached or townhouse/unit), number of bedrooms and number of bathrooms using the tick boxes to the left of the map.

The ideal scenario for any buyer or renter is to only need to look in one place in order to see all (or at least the vast majority of) available properties. It is exactly this position that the portals are fighting to become, with RightMove winning that fight in the residential property market. Google’s move into the property market will only make maintaining their positions as the top property portal list more difficult – something they are understandably nervous about. As for the user – maybe it’s a good thing. It might just force all the portals to improve the service they offer in order to differentiate themselves and retain custom.

If you are interested in using property mapping in your website to market available properties we can help. Contact us on 0845 642 9880 or email info@earthware.co.uk

Google Maps gets 3D treatment in the form of Earth View

Wednesday, April 28th, 2010

This week has seen a further development in global web based mapping technology with Google’s announcement that it has augmented Google Earth into Google Maps, creating a 3D rendering of certain locations when used with a supported browser.

This update to Google Maps, called Earth View, enables users to view 3D images of a number of the world’s most iconic places. In the UK, these include the Houses of Parliament in London, Stonehenge and even the Lake District.

Go to Google Maps and click the ‘New!’ link in the top right-hand corner and then enable “Aerial Imagery” and click on “save changes”. Then select one of the listed examples, sit back and enjoy!

3D Earth View Maps

Commenting on the Google’s Lat Long blog, Google Product Manager, Peter Birch, wrote:

"Earth View offers a true three-dimensional perspective, which lets you experience mountains in full detail, 3D buildings and first-person dives beneath the ocean. The motion is fluid, and you can see the world from any viewpoint".

Coming five years after Google Earth was launched, Earth View is available through the installation of a browser plug-in it originally issued in 2008, enabling dramatic detailing using the Google Earth fly-through interface.

Grand Canyon, as viewed with Earth View

The Grand Canyon, as viewed with Earth View in Google Maps.

San Francisco using Google Maps 3d

San Francisco is one area where 3D perspective of an urban view is available in real detail.

(Credit: screenshots by Stephen Shankland/CNET)

Microsoft is currently working on its own 3D view of the world by enhancing its Bird’s Eye perspective in Bing Maps using the Silverlight plug-in.

Brian, Earthware’s Technical Director believes, “It is great to see these premium beta features make it into the consumer site offering some real competition to Bing’s 3D maps”.

Please feel free to contact Earthware if you are looking to explore how Google Maps, or any other web based interactive mapping, can help your business.

The Beginning of the End for the Travel Brochure?

Thursday, April 22nd, 2010

For the past thirty years or more, the travel industry has relied upon the trusty printed brochure to wet our appetites for holidays at home and abroad. We’ve become accustomed to the idea of thumbing through acres of paper and booking our escape to the sun based on fuzzy photographs and ‘artist’s impressions’. I wonder exactly how many holidaymakers have uttered those immortal words, “it didn’t look like that in the brochure?” during this time.

However, thanks to the massive advances made in web based mapping technology, this is all set to change. Applications such as Bing Maps World Tour, which uses Microsoft’s Silverlight technology and the Bing Maps mapping API, and the European Environment Agency’s Eye on the Earth website, which is built on the Windows Azure platform and Google Earth mapping are great examples of how the technology has revolutionised the way web users experience online mapping imagery. These mapping technologies have also paved the way for the travel sector to re-think how it can use the internet to present consumers with complete travel information in one place, e.g. embedded into an online travel map, to make finding and booking a holiday an enjoyable, easy experience.

Let’s take this one step further. Imagine popping into your local travel agent, or even sitting at home, and being able to interact with the screen to research and book your next holiday. The kind of technology that would enable you to do this was featured in the 2002 Hollywood movie, Minority Report. However, it’s no longer in the realm of science fiction thanks to the introduction of Microsoft Surface. Blend this technology with 3D street level mapping which is now available with Microsoft’s Streetside and Google’s Streetview and we’ve opened the door to a whole new perspective of what we can expect in the not too distant future.

Google streetview car95% of the UK road network has now been plotted in Google Streetview, an incredible logistical exercise on its own. You may even have seen one of the hundreds of specially rigged ‘Google Cars’ driving around capturing the imagery over the last 18 months but don’t worry, all faces and vehicle registrations have been disguised to comply with privacy laws!

This imagery means tourists and those holidaying at home can get an incredible amount of destination information, as well as being able to plan an itinerary based on the surrounding area and distances to attractions, for example, through just one application. Granted, you will only get an aerial or bird’s eye (if the mapping platform used is Microsoft’s Bing Maps) view of your holiday cottage if it’s down a private farm track (at the moment) but how about ‘walking’ around the nearest village or town? No problem.

For those of you who’d like to find out more about Bing Maps in particular, you can visit and join the Bing Maps User Group which was co-founded by Earthware’s Technical Director, Brian Norman. At one recent session, the group heard from Jim Lynn from BBC Vision, who presented “Adventures in Mapping” to give more of a taste of what we could see in the future.

Earthware’s development team is at the forefront of groundbreaking online mapping technology and new applications and is working in a number of industry sectors keen to embrace the power of interactive mapping technology to bring their business propositions to life through the internet.

Not only that, in these environmentally conscious times, it’s comforting to know this technology could help the travel industry take a huge step forward in reducing the thousands of tons of paper it uses each year.

To find out more about using Silverlight or Windows Azure technologies or the Bing Maps or Google Maps online mapping to communicate your business, please contact us.

Google Street View Launched UK Wide In Commercial Property Website

Thursday, March 11th, 2010

Within hours of Google launching Google Street View imagery covering 99% of UK roads, Earthware has released their first implementation of the new imagery in commercial property portal NovaLoca.com.

The Google Street View imagery in NovaLoca.com allows users to view commercial property in the major UK cities and in smaller towns and villages right across Google Street View in NovaLoca.com England, Scotland, Wales and Northern Ireland. The user now gets an even better impression of what a property being advertised on the site is like, without having to visit it in person, making finding commercial property easier than it has ever been before.

Earthware and NovaLoca have been working together for a long time to keep NovaLoca’s property mapping well ahead of the competition. In October 2008 we implemented the very first UK street side imagery in NovaLoca’s maps for commercial property in London before Google released any of their Street View imagery in the UK. This latest addition means that Street View imagery is now a standard function of the property maps where ever you are looking for commercial property in the UK. Yet again, this means NovaLoca have beaten all their competitors by becoming the first UK commercial property website to be using this technology.

If you want to know how you can use online mapping and Google Street View in your website please contact Earthware on 0845 642 9880.